The Football Association, English Soccer’s regulating human anatomy, has severed its four-year sponsorship deal with Ladbrokes after just one season.
The FA announced on Thursday it would be not only cutting short Ladbrokes, worth to its deal some £4 million ($5 million) each year, but additionally are banning all commercial sponsorship deals between betting businesses and the FA now and in the long term.
Ladbrokes will no longer be the state bookie of the FA, as English soccer’s governing body reassesses its relationship with popular betting shops.
The relationship between your FA and gambling has come under increased scrutiny, as a result of several player that is high-profile scandals. The attention comes at time when English soccer is getting more involved with gambling businesses. (Currently 50 percent of Premier League teams have bookmaker or other gambling operations as their consistent sponsor.)
Most recently, Burnley player Joey Barton was handed a suspension that is 18-month he admitted to putting 1,260 bets on soccer matches since 2004. At 34-years-old, the midfielder says the ban on all activities related to soccer will end his career effectively.
Barton publicly criticized the FA on social media for failing to acknowledge its clear conflict of interest when it comes to gambling.
‘In the event that FA is certainly serious about tackling the culture of gambling in football, it needs to che (more…)